March 2022

Organic Soft Drinks Market Size, Growth Drivers And Forecast | Leading Players – Berrywhite, Honest Tea, Luscombe, Phoenix Organics, Galvanina – FortBendNow – FortBendNow

New Jersey, United States – This Organic Soft Drinks Market report provides a comprehensive overview of important aspects that will drive market growth such as Market drivers, restraints, prospects, opportunities, restraints, current trends, and technical and industrial advancements. The detailed industry study, industry sector development and improvement, and new product launches presented in this Organic Soft Drinks market report are of tremendous help to the significant new commercial entrants entering the market. This Organic Soft Drinks market report carries out an attentive market assessment and offers an expert analysis of the market considering the market development the current market situation and future projections. This Organic Soft Drinks market report study further highlights the market driving factors, market overview, industry volume, and market share. Since this Organic Soft Drinks market report offers an effective market strategy, key players can reap huge profits by making the right investments in the market. As this Organic Soft Drinks Market report depicts the ever-changing needs of consumers, sellers, and buyers across different regions, it becomes easy to target specific products and attain significant revenue in the global market. 
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The report includes company profiles of almost all the major players operating in the Organic Soft Drinks market. The Company Profiles section provides valuable analysis of key market players’ strengths and weaknesses, business developments, recent advances, mergers and acquisitions, expansion plans, global footprint, market presence, and product portfolios. This information can be used by players and other market participants to maximize their profitability and streamline their business strategies. Our competitive analysis also includes key insights to help new entrants identify barriers to entry and assess the level of competitiveness in the Organic Soft Drinks market.
Key Players Mentioned in the Organic Soft Drinks Market Research Report:
Berrywhite, Honest Tea, Luscombe, Phoenix Organics, Galvanina 
Organic Soft Drinks Market Segmentation:  
By the product type, the market is primarily split into:
• Organic Soft Fruit Drinks
• Organic Soda Pops
• Others
By the application, this report covers the following segments:
• Supermarket
• Convenience Store
• Online Store
• Other
The study included in this report will help organizations in understanding the top threats and opportunities faced by retailers in the global market. In addition, the study provides an overview of the competitive landscape as well as a SWOT analysis. This report provides detailed information about product or technological developments in the Organic Soft Drinks market and an overview of the impact of these developments on the potential growth of the market.
In order to maintain their supremacy in the Organic Soft Drinks industry, the majority of companies are currently implementing new technologies, strategies, product innovations, expansions, and long-term contracts. After reviewing key companies, the report focuses on startups driving business growth. The report’s authors identify possible mergers and acquisitions between the startups and key organizations in the study. Big players are working hard to adopt the latest technologies to gain a strategic advantage over the competition as new technologies are introduced regularly.
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Organic Soft Drinks Market Report Scope
Geographic Segment Covered in the Report:
The Organic Soft Drinks report provides information about the market area, which is further subdivided into sub-regions and countries/regions. In addition to the market share in each country and sub-region, this chapter of this report also contains information on profit opportunities. This chapter of the report mentions the market share and growth rate of each region, country, and sub-region during the estimated period.  
 • North America (USA and Canada)
 • Europe (UK, Germany, France and the rest of Europe)
 • Asia Pacific (China, Japan, India, and the rest of the Asia Pacific region)
 • Latin America (Brazil, Mexico, and the rest of Latin America)
 • Middle East and Africa (GCC and rest of the Middle East and Africa) 
Key questions answered in the report: 
1. Which are the five top players in the Organic Soft Drinks market?
2. How will the Organic Soft Drinks market change in the next five years?
3. Which product and application will take a lion’s share of the Organic Soft Drinks market?
4. What are the drivers and restraints of the Organic Soft Drinks market?
5. Which regional market will show the highest growth?
6. What will be the CAGR and size of the Organic Soft Drinks market throughout the forecast period?
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Organic Food and Beverages Market to Reach $860.62 Bn, Globally, by 2031 at 14.9% CAGR: Allied Market Research – PR Newswire

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Increase in environmental concerns regarding the use of harmful chemicals in agriculture and farming drive the growth of the global organic food and beverages market.
PORTLAND, Ore., March 31, 2022 /PRNewswire/ — Allied Market Research recently published a report, titled, "Organic Food and Beverages Market by Product Type (Organic Foods and Vegetables, Organic Meat, Fish and Poultry, Organic Dairy Products, Organic Frozen and Processed Foods, Organic Non Dairy Beverages, Organic Coffee and Tea, Organic Beer and Wine, and Other Organic Food and Beverages), Process (Processed and Unprocessed), and Distribution Channel (Supermarket/Hypermarket, Specialty Stores, Convenience Stores, Online Sales Channel, and Others): Global Opportunity Analysis and Industry Forecast, 2022–2031." According to the report, the global organic food and beverages industry generated $187.48 billion in 2020, and is expected to reach $860.62 billion by 2031, witnessing a CAGR of 14.9% from 2022 to 2031.
Drivers, Restraints, and Opportunities
Increase in environmental concerns regarding the use of harmful chemicals in agriculture and farming, surge in prevalence of chronic diseases such as cancer, diabetes, and cardiovascular diseases, and increase in healthcare expenditure drive the growth of the global organic food and beverages market. However, high price of organic products and low shelf life restrain the market growth. On the other hand, the trend of health-consciousness and surge in demand for the clean label food and beverage products create new opportunities in the coming years.
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Covid-19 Scenario
The organic coffee and tea segment to maintain its leadership status by 2031
Based on product type, the organic coffee and tea segment held the highest share in 2020, contributing to more than one-fifths of the global organic food and beverages market, and is estimated to maintain its leadership status by 2031. This is attributed to the need to maintain the balanced health. However, the organic meat, fish, and poultry segment is expected to witness the highest CAGR of 15.5% from 2022 to 2031, owing to its preference by people looking for weight management and loss as they contain no fats and cholesterol.
The supermarket/hypermarket segment to continue its dominance throughout the forecast period
Based on distribution channel, the supermarket/hypermarket segment accounted for the largest market share in 2020, holding more than one-third of the global organic food and beverages market, and is expected to continue its dominance in terms of revenue throughout the forecast period. This is attributed to increased penetration of supermarkets and hypermarkets in the developed regions and preference for retail outlets for buying all types of food and beverages items. However, the online sales channel segment is projected to register the fastest CAGR of 15.6% from 2022 to 2031, owing to rise in penetration of the online groceries and different e-commerce platforms, improved access to the internet, rise in adoption of smartphones, and increase in internet users.  
North America to continue its lead position by 2031
Based on region, North America contributed to the highest market share in terms of revenue in 2020, accounting for nearly half of the global organic food and beverages market, and is projected to continue its lead position by 2031. This is attributed to huge demand for the organic food and beverages products, increased consumer awareness regarding the health benefits of organic products, and increased healthcare expenditure. However, Asia-Pacific is estimated to manifest the fastest CAGR of 18.0% during the forecast period. This is due to rapid surge in the number of agricultural lands dedicated for organic farming, presence of huge population, and rise in awareness about the benefits of organic food products in the region.
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OTA leadership change comes as organic faces 'critical juncture and inflection point' –

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Related tags: Organic trade association, Organic, Sustainability
Chapman’s appointment, which was announced March 29 at OTA’s 2022 Organic Week conference in Washington, DC, will officially begin April 18 and follows a year-long planned succession​ for Batcha, who joined OTA in 2008 and served as CEO and executive director for the past nine years.
During this time, Batcha helped shape key legislative and marketing efforts that made organic one of the fastest-growing segments of US agriculture worth $62b today – nearly double the $32b that it represented when Batcha joined OTA.
“There has been so much growth. There has been so much change. Organic has become so much bigger because of Laura,”​ in part because for her, leading OTA it is not just a job, but something that she “truly lives,”​ Paul Schiefer, OTA board president and senior director of sustainability for Amy’s Kitchen, told attendees at the trade group’s conference.
For example, he noted Batcha’s time as an organic farmer and entrepreneur before joining OTA, as well as the fundamental changes she made within the trade group and larger industry since joining OTA, including fostering deeper connections with the members and community through section councils and task forces that took on new policy areas, such as international trade, climate resilience and systemic racism in the food and farm system.
While Batcha helped strengthen OTA and the broader organic industry, both face significant challenges that will require Chapman, as the new leader, to pull on his experience across the organic value chain – most recently as senior director of supply chain at Kinder’s Sauce and Seasonings and before that in positions at Clif Bar and Quality Assurance International and as chair of the National Organic Standards Board and a member of the California Organic Products Advisory Committee at the California Department of Agriculture.

With a self-described “realistic and pragmatic style to work,”​ Chapman acknowledged his experience at NOSB and “close and collaborative relationships with USDA”​ will be fundamental in the coming months and years as OTA tries to elevate industry standards to more accurately reflect and meet consumers’ evolving expectations.
Pushing forward updates to the organic food standards has been a sticking point for OTA in recent years with many recommendations made by NOSB to improve the National Organic Program becoming stuck in limbo – some for as long as ten years. These include recommendations to protect genetic integrity of seeds and to clarify the use of vaccines in livestock as well as recommendations for mushroom production made as long ago as 19 years.
Last year​, the Continuous Improvement and Accountability in Organic Standards Act was introduced by members of the House Organic Cacus to require USDA to issue a final rule implementing within two years recommendations passed by NOSB.
At a House Committee on Agriculture Subcommittee on Biotechnology, Horticulture and Research hearing March 29, Batcha called on legislators to include in the upcoming Farm Bill a reintroduction of this legislation “with a focus on institutionalizing a more stable future for organic”​ and an eye towards enhanced oversight and enforcement and continuous improvement.
“We believe the structure of the NOP should be updated to allow for prioritizing standards and market development along with maintaining strong compliance and enforcement,”​ Batcha said in her testimony.
She added: “Specific funding and resources must be allocated for standards development and implementation at the NOP. There should be a clear requirement for USDA to review and update organic practice standards beyond just the National List of allowed and prohibited substances used in organic.”
Even as the trade group and industry push to finalize recommendations made long-ago, it also needs to “get in front of”​ several emerging trends that threaten to “disenfranchise”​ the organic industry if not addressed quickly, warned Kathleen Merrigan, executive director of the ASU Swette Center for Sustainable Food Systems and the former US deputy secretary of agriculture on continuous improvement and advancement of organic.
For example, she noted consumers’ and the government’s interest in advancing “climate smart”​ food production systems, including USDA’s promise in February to invest $1b​ in partnerships to support America’s climate-smart farmers, ranchers and forest landowners, should be an opportunity for expanding organic, but currently the industry is being overlooked.
“I’m really anxious about the climate stuff going on, and I don’t see organic necessarily seated at that table in a very real meaningful way. And USDA is on the brink of and already has put out a lot of new money, and I’m worried that new money will disenfranchise the organic world,”​ unless the industry better communicates that organic is the original climate smart label​, she said.
As a professor, Merrigan said, if she were to grade the industry’s communication about its positive impact on climate she would, at best, give it a “gentleman’s C.”
While she acknowledged this may seem “harsh,”​ she also noted it is only “midsemester”​ and there is still time for the industry to step up. And one way she would like to see that done is by amending the certified organic seal to highlight it as climate smart.
In Batcha’s testimony to the House Agriculture subcommittee, she reiterated the need for legislative help promoting organic agriculture as a regenerative system that advances sustainability through crop rotation, cover cropping, building soil health, increasing biodiversity and reducing nutrient pollution.
“Many agronomists, extension agents, NRCS staff and farm consultants lack in the knowledge and understanding of organic systems making them ill-equipped to support organic farmers and those interested in adopting organic practices,”​ she explained.
As such, she asked for additional funding and incentives to encourage transition to organic, increased processing and infrastructure capacity and help stabilizing supply chains by facilitating more domestic production of targeted organic crops where market demand exceeds supply.
Batcha also called for more support for the Organic Research and Education Initiative and the Organic Certification Cost-Share Program, and increased funding for the Market Access Program, Foreign Market Development Program and Technical Assistance for Specialty Crops to provide US organic businesses with export opportunities and reduced trade barriers.
Finally, she suggested several programmatic changes to the existing farm bill related to organic certification cost-share, crop insurance, conservation, risk management and other farm bill programs.
As OTA pursues legislative support and funding for the organic industry, Merrigan said stakeholders must reach out to others across industries with whom they share values and goals to better communicate the full breadth of what organic represents.
For example, she said the organic industry needs to better align itself and work with colleagues in the environmental communities, the consumer advocacy community, groups fighting for better federal minimum wage, public health advocates trying to increase Supplemental Nutrition Assistance Program benefits and others “because we have a shared agenda.”
These efforts would also help communicate to consumers the value proposition of organic, many attributes of which currently are lost under the umbrella branding.
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Agoura Hills Has Gone Organic with New USDA-Certified Juice Bar – PR Newswire

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Local Entrepreneurs and UFC Star to Provide Community with High-End, Premium Juices, Smoothies, Bowls & Bites
AGOURA HILLS, Calif., March 31, 2022 /PRNewswire/ — Agoura Hills residents will now have a new go-to spot to boost their immune system, cleanse and eat and drink purely natural. Clean Juice, the original USDA-certified organic juice bar franchise, will open its newest location at 5811 Kanan Rd. on April 2.
The Agoura Hills fast-casual juice bar is owned and operated by married couple and health and wellness advocates Mark and Alexa Potloff. With Mark having a background in the tech industry and Alexa having always been in the health and wellness sphere, the pair weren’t necessarily looking for their next career move when they came across Clean Juice. It was when the pandemic hit and Alexa had to halt her fitness training business that they decided to look at it as an opportunity. With health and wellness being such a core tenant of their lifestyle, the Potloffs recognized the importance of having organic options made accessible to the community.
"Nutrition plays such a huge role when it comes to taking care of yourself and boosting your immune system," said Alexa. "People need to understand what they’re putting in their bodies, and with Clean Juice everything is completely transparent. The ingredients you see listed on the menu are exactly what you’re consuming, and it’s all organic."
Clean Juice has partnered with UFC fighter TJ Dillashaw, and the Agoura Hills location marks the first of his partner shops opening in Southern California. As a professional MMA fighter, diet and nutrition play a huge role in his career. When Dillashaw was approached by Clean Juice to talk about a sponsorship, he was so impressed with the brand he wanted to take things a step further and open his own shop, as well as partner with several others.
"When you’re on the road as much as I am with my career, it can be really hard to find quick and convenient options that won’t sacrifice your diet," said Dillashaw. "With cold pressed juices, you’re able to get the full extent of nutrients of each ingredient straight into your body. At Clean Juice, all the ingredients they list are exactly what you’re consuming, making completely organic options easily available when you’re on the go."
To celebrate the new location in Agoura Hills, Clean Juice is hosting a grand opening on April 9 and will be offering the first 50 customers free Clean Juice for an entire year. To be eligible for this offer, customers must arrive by 9 a.m. on the day of the grand opening. There will be other promotions going on throughout the day including buy one get one cold-pressed juices, wraps and smoothies, 20% off grab-n-go juices and free mini-classes from fitness partners. They will also be raffling off several prizes, including signed UFC gloves from TJ Dillashaw.
As the original USDA-certified organic juice bar franchise with over 100 open stores nationwide, Clean Juice sources only the highest-quality, premium ingredients for its cold-pressed juices, smoothies, açaí and salads, toasts, wraps and more. Clean Juice aims to provide the perfect nutrition that comes only from organic food. Made fresh daily, Clean Juice has 10 heavily-dense nutrient cold-pressed juices, which are made non-pasteurized and without heat, resulting in no enzymes being damaged. Also known for its dozens of superfood add-ons, Clean Juice offers fresh, organic spices that can be added to smoothies and juices for added health benefits.
To ensure premium flavor, Clean Juice has a rotating seasonal menu where organic products will be at the ripest. Launched in March, the new Spring Menu features two exclusive products, including The Cucumber Pineapple One and The Dragon Fruit Lemonade One. Similar to The Immunity One 2.0, these new blended juices are part-juice part-frozen to make a slushie consistency.
For more information about the Clean Juice opening in Agoura Hills, please visit or call (818) 597-9701.
While the concept of juicing has been around since the 1970s, co-founders Landon and Kat Eckles discovered a market need for an all-organic juice bar and healthier fast-food options. With no existing concept, they created their own store in Charlotte, N.C. that ultimately led to franchising and a mission to provide communities with a healthy and delicious organic product. Since June 2016, the company has sold over 140 franchises in 23 states.
Realizing the importance of an organic, plant-based diet, co-founders Landon and Kat Eckles started Clean Juice in 2016 as the first and only USDA-certified organic juice bar franchise. Rooted in "healthy body and a strong spirit" (3 John 1-2) scripture, Clean Juice offers organic açaí bowls, cold-pressed juices, smoothies, and other healthy food to on-the-go families in a warm and welcoming retail experience across the nation. The brand has more than 100 locations across the country. For more information about Clean Juice, its leadership team and its core values, please visit and for franchise opportunities, please visit    
Media Contact: Allie Bertrand, Fishman PR, [email protected] or 630-853-9443
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Organic Superfood Pioneer Navitas Organics Roots Itself in Superfoods with Purpose™ – A Commitment to Creating a Healthier World through Regenerative Organic Farming and Plant-Based Lifestyles – PR Newswire

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Company announces new partnership with Regenerative Organic Certified™ as a licensed brand with the first-ever ROC™ Certified Cacao Powder set to hit shelves nationally this spring
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NOVATO, Calif., March 4, 2022 /PRNewswire/ — Navitas Organics, the organic superfood pioneer, has announced the rollout of Superfoods with Purpose™, a credo that underscores the company’s ongoing commitment to creating a healthier world through regenerative organic farming and plant-based lifestyles. The purpose-driven, B-Corp company has long strived to be a force for good in this world, creating positive change through its nutritious food and sourcing practices. In light of the worsening human and climate health crisis, however, the Navitas team felt a need to align its practices in an even greater capacity with its long-standing company values.
Inspired by this revitalized commitment, Navitas is now a Regenerative Organic Certified™ (ROC™) licensed brand. All of these additions to the company’s portfolio will be showcased next week at Natural Products Expo West in the Fresh Ideas Organic Marketplace and in Hall B booth #1611.
Superfoods with Purpose
For nearly 20 years, Navitas has thrived on sourcing the highest-quality superfoods from across the globe and continues to innovate ways to support a healthy, plant-forward journey. The Founders, Zach and Meg Adelman, envisioned using their business as a force for good and building a purpose-driven brand that accurately reflects their family ethics and values. Superfoods with Purpose is Navitas’ revitalized commitment through which the company will evaluate all work to make sure it has the most positive impact on people’s health, as well as economic health of farmers and planetary health. Learn more by watching the Superfoods with Purpose documentary.
"Over the years, we’ve learned just how impactful our sustained commitment is to sourcing the highest-quality superfoods the world has to offer, not only for all our health, but for the economic health of smallholder farmers, and as a viable way to protect the planet," shared Navitas Organics co-founder Meg Adelman, RN, BSN, MPH. "We are now deeply rooted in Superfoods with Purpose, illustrating our efforts to exert a positive environmental impact, and to address many of the societal and economic injustices that dominate the industrial food system. Superfoods with Purpose encompasses who we are and our commitment to uphold our mission."
Regenerative Agriculture/Regenerative Organic Certification
Business interest in regenerative agriculture has risen 138% since 20181, and was a Whole Foods Market Top 10 trend prediction for 20202. Furthermore, a recent Hartman Group study found that 57% of consumers are aware of regenerative agriculture, up 10 percentage points from 2019. While regenerative agriculture may just be becoming part of our daily vernacular, regenerative practices and ideology are rooted in thousands of years of ancestral knowledge from around the globe. In the simplest terms, regenerative agriculture is a holistic way of growing food that closely mimics nature’s design, going beyond simply sustaining natural resources, to replenishing or regenerating them. Emphasizing social fairness and soil health, regenerative agriculture honors the grower’s livelihoods and sovereignty, enabling them to optimally steward the land for the future.
At Navitas Organics, when it comes to addressing the climate crisis, improving public health and supporting rural economies, Navitas recognizes that agriculture’s impact is unparalleled. The company’s commitment to ROC affirms its belief in this idea and provides verification of its practices through a formal auditing process at every point of impact.
"By aligning with ROC, we hope to play a larger role in meeting this moment by honoring the integral interconnection of human and planetary health," said Navitas Organics co-founder and CEO Zach Adelman. "As many brands start to toss around the term ‘regenerative,’ we will do our due diligence to back up our claims and help educate consumers about the importance of going back to the basics. It is critical we back up claims and are transparent to our communities, and we hope to encourage other brands to do the same."
As a ROC licensed partner, Navitas Organics will introduce the first-ever ROC Certified Cacao Powder, which is set to hit shelves nationwide this spring in 8oz (MSRP $9.99) and 16oz (MSRP $18.99) bags. This effort has already been recognized by the natural products industry, as the offering was named the winner of New Hope’s annual NEXTY awards in the "Best New Organic or Regenerative Organic Certified Product" category on March 2, 2022. 
"In order to achieve ROC status, a significant amount of time and resources is required and a brand must not only obtain USDA organic certification, but also meet additional requirements to make sure farmers are actively building soil health, caring for animal welfare and treating workers fairly," shared Elizabeth Whitlow, executive director of the Regenerative Organic Alliance, the organization that oversees ROC. "Navitas endured one of the most rigorous and aspirational standards in the world with the largest group of smallholders, yet in one of the world’s most beleaguered nations – all in a time of a global pandemic. We are tremendously excited to welcome Navitas into the ROC partner ecosystem and commend their efforts to ensure we heal a broken system, repair a damaged planet and empower farmers and eaters to create a better future."
While the ROC Certified Cacao Powder will be the first Navitas product to carry the ROC seal, Navitas Organics will continually look for new opportunities to incorporate ROC Cacao across the Cacao family product line, and wherever possible in the range of Navitas portfolio of products. This effort will continue during the years ahead to underscore Navitas’ support of a global shift towards regenerative organic agriculture and plant-forward diets that together can reduce greenhouse gas emissions and end the destruction of resources vital to a healthy functioning ecosystem.
Expanded Portfolio and Packaging Refresh Highlighting Superfoods with Purpose
Navitas Organics nutrient-rich portfolio has expanded with two additional lines of plant-based products – Cacao Wafers set to launch at Whole Foods this June, and Alternative Baking Flours that will appear on a variety of retailer shelves this spring. In addition to sourcing the highest quality superfoods, Navitas products are certified USDA organic, non-GMO, gluten-free, vegan and Fairtrade certified. The new items gaining distribution this spring include:
In addition to the new products, the entire Navitas Organics lineup is getting a packaging refresh that prominently features Superfoods with Purpose on the front of package, as well as usage tips on front of pack and tasty recipes on back of pack, helping to make good on the company’s hopes to educate consumers on how easy it is to enjoy superfoods and to transition to plant-forward diets. To further share Superfoods with Purpose, the back of the package now also features key regenerative projects. For instance, the new ROC Certified Cacao Powder bag highlights farmer training programs and food security projects supported by Navitas in Sierra Leone.
Continued Growth and Category Leadership
Navitas Organics experienced healthy gains, with over 30% growth since 2019 (pre-pandemic) through 2021. Navitas continues to be a superfoods industry leader with the #1 Cacao Powder, Cacao Nibs and Cacao Butter in the Natural Channel by Dollars, and the company is positioned for continued growth in 2022 as the brand’s purposeful mission is aligned with key consumer trends: plant-based food sales were up 27% in 2020 and have grown 43% in the past two years, nine times faster than total food sales3. Furthermore, organic is outpacing the general market with 12.4% growth, more than doubling from 2019 vs. +4.9% increase of total food sales4.
"From premium single ingredients to convenient superfood snacks and blends, we offer consumers more than 60 certified USDA organic SKUs at 15,000 points of distribution across the U.S.," continued Zach Adelman. "Our high quality, organic superfoods are designed to support our customers in living a whole foods plant-forward lifestyle, and we are honored to be here to help them meet their daily usage needs."
About Navitas Organics
At Navitas Organics, our mission is simple. We are committed to creating a healthier world through regenerative organic farming and plant-forward lifestyles. Founded in 2003 from a belief in the power of plant-based, whole foods to help us live healthier, more enriching lives, Navitas today offers 60+ USDA certified organic SKUs including baking products, wellness staples, functional snacks and beverages. All Navitas products are non-GMO, gluten-free, vegan and Fairtrade certified. Navitas Organics is proudly a purpose-driven, B-Corp company with a vision of using business as a force for good and is also a Regenerative Organic Certified Ally. We hope you join us in our Superfoods with Purpose™ commitment by connecting with us on, and on Instagram, Facebook, and Twitter.
1 Regenerative Agriculture: The Next Trend in Food Retailing, 8.19.2021, Jack Uldrich,
3 Plant Based Food Association, "Retail Sales Data." Released by SPINS April 2021
4 Organic Trade Association Survey 2021
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‘TTD promoting organic farmers, Panchagavya products’ – The Hindu

TTD Joint Executive Officer V. Veerabrahmam visiting a stall selling Panchagavya products at the inaugural session of the two-day training program for Goshala operators in Tirupati on Wednesday. | Photo Credit: SPECIAL ARRANGEMENT

The Tirumala Tirupati Devasthanams (TTD) is on a global plane in promoting organic farming and Panchagavya products, as part of finding solutions to global warming and other environmental issues, said TTD Executive Officer K.S. Jawahar Reddy.
He was delivering his virtual inaugural address at the two-day training programme for ‘Goshala’ operators and organic farmers at TTD’s Sri Venkateswara Employees Training Academy (SVETA Bhavan) here on Wednesday, when he announced that Chief Minister Y.S. Jagan Mohan Reddy would soon discuss organic farming methods with the representatives of Global Alliance for Sustainable Planet.
The State government is preparing an action plan to study the feasibility of exporting organic products and assuring Minimum Support Price (MSP) for products grown by organic farmers, besides extending to them financial support.
Dr. Reddy buttressed the TTD’s commitment to the cause by referring to the recent launch of ‘Srivari Naivedyam’ with organic products and the newly-introduced ‘Navaneeta Seva’.
“We are buying pulses from organic farmers to prepare ‘Laddus’ and have donated 1,700 non-milch cattle to farmers for agricultural operations. Animal feed mixing plant, Ayurveda medicine from Panchagavya products and 85 types of medicines are prepared at our Srinivasa Ayurveda Pharmacy,” he said.
Joint Executive Officer V. Veerabrahmam said the programme promoted the TTD’s campaign to save non-milch animals for different use by organic farmers.
ISKCON Tirupati president Revati Ramandas offered support to protection of Desi cows and farming techniques with cow-based products.
Visitors gathered around the stalls set up by TTD and other organisations on cow-based products.

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United State Organic Food Market Retains Robust Growth Amid the Pandemic: Projected to Grow at a CAGR of 8.7% during 2021-2027 | BlueWeave – GlobeNewswire

| Source: BlueWeave Consulting and Research Pvt Ltd BlueWeave Consulting and Research Pvt Ltd
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New Delhi, Jan. 25, 2022 (GLOBE NEWSWIRE) — The US organic food market is growing at a high CAGR because of the increasing health awareness among consumers. Additionally, a growing concern over the environmental impact of conventional farming due to the extensive use of chemical fertilizers, pesticides, and other substances is driving the market forward…

A recent study conducted by the strategic consulting and market research firm BlueWeave Consulting revealed that the U.S. organic food market was worth USD 52.3 billion in 2020. According to the study, the market is estimated to grow at a CAGR of 8.7%, earning revenue of around USD 95.1 billion by the end of 2027.
The organic food market in the United States is growing because of factors such as increasing health awareness among consumers and increasing environmental concerns due to the heavy use of pesticides, chemical fertilizers, and other chemicals in conventional farming. In addition, the shift towards organic farming is providing lucrative growth opportunities for the US organic food market. According to the 2019 Organic Survey reports, there has been a 17% increase in the number of certified farms in the U.S. between 2016 and 2019. This is anticipated to boost organic food production in the country, further increasing its accessibility, propelling its market growth.
Growing Shift Towards Organic Farming is Driving the U.S. Organic Food Market
Organic farming is gaining significant popularity in the United States. According to the Department of Agriculture’s National Agricultural Statistics Service, there were more than 14,000 certified organic farms in the US in 2016. Additionally, according to the United States Department of Agriculture (USDA), organic food products are now available in nearly 20,000 natural food stores and nearly 3 out of 4 conventional grocery stores across the United States and organic sales account for more than 4% of the total U.S. food sales.
Moreover, according to the 2017 Census of Agriculture by National Agricultural Statistics Service, sales of organic commodities went up by 31% in 2016-2019 with crops sales increasing by 38% during the same period. Furthermore, the Census reports that crops accounted for 58% of organic sales, led by vegetables and fruits. A growing awareness of the adverse effects of chemical fertilizers, pesticides, antibiotics, and other substances in conventional farming is contributing to the shift towards organic farming. Thus, there is a high likelihood that this will increase the penetration of organic foods in the U.S. market, which will boost the overall U.S. organic food market during the forecast period.

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Increasing Availability of Organic Foods in Supermarkets Chains Projected to Boost Market Growth
A recent survey showed that around 82% of Americans buy organic foods and most of the sales is derived through conventional grocery stores. Despite the popularity of online grocery shopping among younger consumers, consumers are becoming more familiar with the availability of organic food in retail stores, club stores, and supercenters. In response, major supermarket chains such as Walmart, Target, Costco, Kroger, and Safeway are adding organic foods to their store shelves, thereby improving consumers’ access to organic foods, which is expected to boost the market growth during the forecast period.
High Cost of Organic Food Products is Expected to Restrict the Growth of the U.S. Organic Food Market
Organic food products are comparatively high priced than inorganic food products. For instance, as per the latest Weekly Retail Organic Price Comparison from the United States Department of Agriculture (USDA), organic bananas cost USD 0.69 per pound while inorganic bananas cost USD 0.48. Similarly, a 3-pound bag of organic oranges cost around USD 6.03 and the price of same bag is USD 3.42 for inorganic oranges. Likewise, customers pay USD 5.0 for a 5-pound bag of organic potatoes, while same bag of inorganic potatoes cost USD 3.11.
In recent years, inflation has driven up the pricing of organic products in the United States, and the rising price of fertilizers will likely push up organic food prices further in the future. Furthermore, the shortage of shipping containers and labor forces affects the price of organic foods, which limits the growth of the organic food market in the United States.
U.S. Organic Food Market – By Distribution Channel
Based on distribution channels, the U.S. organic food market is segmented into online channels and offline channels. The offline channel is further classified into supermarkets/hypermarkets, convenience stores, retail stores, and others. On the other hand, the online segment accounts for the largest market share because of the inclination of the younger demographic towards the convenience of door-step delivery. Moreover, organic food brands in the United States also resort to popular grocery sites, such as as well as launch their own websites to boost their market sales. They also offer great deals and discounts through online platforms, along with subscription services to attract consumers, which favors the segment’s growth.
For more info please visit press release of United State organic food market:
Impact of COVID-19 on U.S. Organic Food Market
The growth of the organic food market was hindered after the unprecedented outbreak of the COVID-19 pandemic. The sudden imposition of nationwide lockdown resulted in panic buying of products by the consumers, which resulted in a shortage of stocks from convenience stores and supermarkets. According to the Organic Trade Association (OTA), the sales of organic products exceeded USD 60 billion in 2020, more than doubling the previous year’s growth. OTA further states that organic food sales increased by 12.8% in 2019 to USD 56.5 billion, a considerable increase over the 4.6% growth in 2019 to USD 50.1 billion.
The restrictions on distribution channels also led to severe losses to the organic food companies. However, the organic food brands resorted to online sales channels to boost their sales and meet the growing demand of consumers amid the global health crisis. The demand for organic food is anticipated to proliferate in the post-COVID-19 period with increasing health consciousness among consumers.
U.S. Organic Food Market – Competitive Landscape
The leading players in the U.S. organic food market are WhiteWave Foods Company, Hain Celestial Group, General Mills, Nature’s Path Foods, Amy’s Kitchen, Newman’s Own, Impossible Foods, Shenandoah Growers, Good PLANeT Foods, Rowdy Mermaid Kombucha, and other prominent players.
The market is highly concentrated among leading players, such as WhiteWave Foods, General Mills, Hain Celestial Group, which hold a major share in the market. However, several organic food startups and small companies are emerging and are expected to give tough competition to big players in the coming years with their wide range of products. Additionally, the market players constantly launch new products that meet the changing consumer needs and tastes. Furthermore, the adoption of competitive strategies such as partnerships, mergers, acquisitions, collaborations, etc., is also prominent in this market.
Recent Developments
In January 2022, Eat Well Investment Group Inc. announced that its majority-owned portfolio company, Amara Organic Foods is now available nationwide across Walmart Canada and on Walmart’s expansive eCommerce platform, Amara Organic Foods is one of the fastest-growing baby food brands in America. Having recently added Walmart to its distribution networks, Amara Organic Foods has access to many of North America’s leading big-box retailers, including Whole Foods, Sprouts Farmer’s Market, Loblaws and more.
In January 2022, Daily Harvest announced a multi-year partnership with American Farmland Trust (AFT) and California Certified Organic Farmers (CCOF) to support historically underserved farming communities in California. The partnership will work towards advancing organic agriculture, promoting environmentally sound farming practices, and increasing access to organically grown fruits and vegetables, while also focusing on equity in the farming community.
Don’t miss the business opportunity of the United States organic food market. Consult our analysts to gain crucial insights and facilitate your business growth.
The in-depth analysis of the report provides information about growth potential, upcoming trends, and statistics of the United States organic food market. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends of the United States organic food market and industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyses the growth drivers, challenges, and competitive dynamics of the market.
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Organic Halal Food and Beverage Market Share 2022 Analysis By Leading Keyplayers | Nestle, Unilever, Cargill, Midamar – FortBendNow – FortBendNow

New Jersey, USA,-Organic Halal Food and Beverage Market reports study a variety of parameters such as raw materials, costs, and technology, and consumer preferences. It also provides important market credentials such as history, various extensions and trends, trade overview, regional markets, trade and market competitors.Organic Halal Food and Beverage Market Report Based on market share analysis of major manufacturers The Organic Halal Food and Beverage Market Report covers business-specific capital, revenue, and price analysis, along with other sections such as expansion plans, support areas, products offered by major manufacturers, alliances, and acquisitions. Home office delivery.
The full profile of the company is mentioned. It also includes capacity, production, price, revenue, cost, gross profit, gross profit, sales volume, sales revenue, consumption, growth rate, import, export, supply, future strategy and the technology development they are creating. Report. Organic Halal Food and Beverage market historical and forecast data from 2022 to 2030.
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The Organic Halal Food and Beverage Market Research Report study covers global and regional markets with an in-depth analysis of the overall growth prospects of the market. It also illuminates the comprehensive competitive environment of the global market with a forecast period of 2022-2030. Along with the forecast period 2022-2030, the Organic Halal Food and Beverage Market Research report provides an additional dashboard overview of key companies covering successful marketing strategies, market contributions, and recent developments in both historical and current situations. Organic Halal Food and Beverage Market Research Report is highly research-intensive driven by high R&D investment and has strong product analysis to maintain growth and ensure long-term monetization with forecast period 2022-2030.
The major players covered in Organic Halal Food and Beverage Markets:
Organic Halal Food and Beverage Market Breakdown by Type:
Organic Halal Food and Beverage Market breakdown by application:
The Organic Halal Food and Beverage market report has been separated according to separate categories, such as product type, application, end-user, and region. Each segment is evaluated on the basis of CAGR, share, and growth potential. In the regional analysis, the report highlights the prospective region, which is expected to generate opportunities in the global Organic Halal Food and Beverages market in the coming years. This segmental analysis will surely prove to be a useful tool for readers, stakeholders and market participants in order to get a complete picture of the global Organic Halal Food and Beverages market and its growth potential in the coming years.

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Organic Halal Food and Beverage Market Report Scope 

Regional market analysis Organic Halal Food and Beverage can be represented as follows:

Each regional Organic Halal Food and Beverage sector is carefully studied to understand its current and future growth scenarios. This helps players to strengthen their position. Use market research to get a better perspective and understanding of the market and target audience and ensure you stay ahead of the competition.

The base of geography, the world market of Organic Halal Food and Beverage has segmented as follows:

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Organic segment grows beyond a niche – MEAT+POULTRY

WASHINGTON — Organic is no longer a niche market. This sentiment was expressed by several stakeholders from the organic industry during a presentation at the US Department of Agriculture’s annual Agricultural Outlook Forum on Feb. 25.
 One of those stakeholders, Ryan Koory, vice president of economics at Mercaris, a data mining and trading platform company for the organic industry, said during the forum’s Organic Outlook session that organic food sales have grown 9% per year since 2009 compared with an annual growth rate of only 3% for conventional food sales over the same time period.  Koory also noted that in 2020, many categories of organic food grew about 11% while organic meat, poultry and fish grew almost 25%. And, despite limited access to products, a soaring inflation rate, and the consensus that organic food carries a price tag that is generally 10% to 30% higher than conventionally mass-produced foods, consumer demand for organic options remains positive.
Consumer demand for organic products, Koory said, is driven by many factors.
“Today’s consumer is looking for products that provide more than just nutrition,” he said. “They’re looking for things that have other benefits whether they be biological or social. Organic ticks a lot of those boxes.”  
Koory also commented on the growing strength of organic acreage. From 2020 to 2021, data collected by Mercaris showed US acres dedicated to organic field crops grew 7.1%, approximately 3.6 million acres, led by expansion in oilseeds and pulses. Soybean crop production is expected to have a record-breaking year with harvests projected at 9.4 million bus, Koory said. Corn, the organic industry’s largest and most well-established crop, had the smallest year-over-year growth last season. Koory does not expect the corn crop to grow much larger since the soybean market is expected to siphon off acres to meet rising demand. Also, Koory mentioned conventional corn farmers have now started using chicken manure, a common fertilizer used by organic corn producers, making it less available and more expensive to access.
While it may not have the most expansion, organic corn is, for the most part, domestically self-sufficient. Other organic crops, however, rely on imports to meet US demand, especially the bullish soybean market. But finding countries that comply with the USDA’s National Organic Program standards, and given current events in Eastern Europe, accessing organic products from abroad is becoming more challenging.
India, for instance, supplied 38% of US organic soybean meal in 2019-20, according to Mercaris. On March 31, 2021, the Organic Soybean Processors of America filed a petition with the US Department of Commerce and the US International Trade Commission alleging that the Indian government was selling organic soybean meal at less than fair value. The United States went from importing the equivalent of 15.5 million bus worth of soybean meal to just 1.5 million bus worth, Koory said.
Countries along the Black Sea region, including Ukraine, were also export partners of organic crops, including soybeans, but the current war in that region has complicated things.
“There’s a big difference between a short-term hurricane and a long-term war,” said Jennifer Tucker, deputy administrator for the USDA’s National Organic Program.
Approximately 1.1 million acres of organic field crops are present in Ukraine, and failure to access those crops would be a significant loss for the global organic market, Tucker claimed.
The opportunity is ripe for US farmers to respond to the expanding demand for organic products, but transitioning a conventional farm into an organic operation is a complex procedure. Amy Bruch, owner and operator of Cyclone Farm Inc., said the process includes a waiting period of 36 months from the last application of synthetic fertilizer/pesticide, which can consequently reduce a farmer’s output. Plus, there are standards and practices established and enforced by the USDA’s National Organic Program that must be followed for products to carry the USDA certified organic label.
Managing pests on organic farms is one of the most difficult tasks and requires a holistic approach, said Gabriel Hughes, a risk manager and entomologist with the USDA’s Animal and Plant Health Inspection Service (APHIS).
“Organic farmers need to think creatively about locating, identifying, isolating, and diminishing pest damage as opposed to just preemptively and continuously spraying broad swaths of chemicals before problems even arise,” Hughes said.
“Organic farming isn’t deploying one or two practices on your farm, it’s an entire systems approach,” said Bruch, adding that it’s an approach that has found a firm foothold in the foundation of US consumerism.